Football hooligans don't listen to anyone, or do they?

Soccer related violence is a big issue in Brazil. But, despite all the good effort, most of the peace campaings tend to talk only with the people that already agrees with peace. The real troublemakers don’t care. They don’t listen. So, we decided to take a more direct approach.

 
 

R E C O G N I T I O N

 

CANNES LIONS

2 GOLDS in Promo & Activation
1 GOLD in Outdoor
1 BRONZE in Media
1 BRONZE in PR
1 Shortlist in Titanium & Integrated
2 Shortlists in Direct
1 Shortlist in PR
1 Shotlist in Branded Content
 

D&AD

1 White Pencil
2 Graphite Pencils
2 Wood Pencils

 

ONE SHOW

1 Silver - Cross-Platform
1 Bronze - Public Relations
1 Merit - Public Relations                        

CLIO AWARDS

1 Silver in Engagement/Experiential
1 Silver in Branded Content
1 Bronze in Direct                                     

EL OJO OF LATIN AMERICA

1 Gold in Direct
1 Gold in PR
1 Gold in Sports
1 Silver in Promo
1 Silver in Via Publica
1 Silver in El Tecer Ojo
1 Silver in Media

LONDON INTERNATIONAL AWARDS

1 GOLD - Non-Traditional - Live Events
1 GOLD - Non-Traditional - Public Service/Social Welfare
1 SILVER - The NEW - Brand Content
1 SILVER - Integration - Integration                              

WAVE FESTIVAL

1 GP in Green Wave
1 Gold in PR
1 Silver in Promo